Gladskin is an Eczema cream that uses science to work with the balance of your skin to provide relief. Originating from Europe, the brand made its launch in the US with some of the below creative. Using primarily PDP imagery and assets from a studio shoot, many of the performance creative ads below rely heavily on the creation and use of illustration and motion. I collaborated with the brand marketing lead on the project to ensure that this launch creative achieved the primary goals of building brand awareness and trust.